Join ONEcount Co-Founder Joanne Persico every Wednesday at 5:30pm – 7pm ET with other industry execs for off-the-record conversation. Started in April 2020 during the pandemic, the disruptive landscape created a huge need for executives to share information and hear how other companies were sustaining success or having to pivot to stay afloat. Now on[…]
How many times have you heard that from your team? Based on the need of accessing consolidated dashboards in one place, ONEcount upgrades Dashboard Engine making reporting faster and easier. You’ve spent hundreds of thousands of dollars on your tech stack. Yet, your team or upper management can’t run an aggregated advertiser report or dashboards[…]
Newspapers invented first-party data. Yet, many publishers lack a first-party data strategy and an actionable 360-degree customer view. Date: Tuesday, December 6th, 1PM EST | 10AM PST This webinar will cover: How to leverage the first-party you already have Using behavioral intent and content insights to acquire new subscribers, increase renewals and sign ups Understanding[…]
Content, e-mail, social, banner, events, content, offline data, Oh-My! Now what… In this 2-minute video, we’ll cover: What questions to ask when evaluating which assets/data sources need to be consolidated Why a 360-degree customer view is the key ingredient to tailoring customer experiences across all user interactions What is the data story really telling you?[…]
An email address is just the tip of the iceberg. Knowing everything about your customer, including their behavior and intent signals will help you put “customer first” on every interaction. This short video includes Harvard Business Review stats you don’t want to miss. Joanne Persico, co-founder at ONEcount, shares five key pillars to maximizing[…]
You can’t be “Customer First” if you don’t know your customer. Learn how better understanding your customer will help you turn their needs into sales and revenue for your bottom-line. Watch this short clip! This will change your mindset and approaches to all sales and marketing. Joanne Persico, co-founder at ONEcount, shares five key pillars[…]
Webinar Video Recap 5 Pillars of Success for Revenue Growth With disconnected silos, privacy concerns and lack of consolidated insights, marketers are faced with continual challenges. Implementing these proven steps will guarantee more sales while increasing productivity from your teams. In this video, we’ll cover: • A snapshot of the most common marketing struggles •[…]
SEPTEMBER 9, 2022 —ONEcount releases Smart Paywalls, a robust capability for media companies and publishers looking to increase reader revenue. Ideal for supplementing traditional print, digital and qualified subscriptions with content metering, dynamic paywalls and gating/access management. Easily build flexible freemium, trial and paid access in minutes without hard-coding rules within any Content Management System[…]
This week ONEcount announced a new partnership that will enable 7 Knots Digital’s extensive roster of B2B clients to consolidate disparate audience data, derive 360-degree insights and reach intelligent audience segments with the right message at the right time using ONEcount’s Customer Data Platform (CDP) and integrated Marketing Tech Stack (MTS). Since 2019, 7 Knots[…]
AUGUST 15, 2022 —ONEcount is announcing a new capability that combines its powerful ONEmail ESP with integrated trackable banner ads for e-newsletters and promotional campaigns. Publishers have relied on e-mail monetization for decades yet the difficulty of embedding real-time paid and house banners in those messages has proven challenging from a implementation and reporting perspective.[…]
