Joanne Persico, Author at ONEcount

ONEcount Announces GEO For Geographic Identity-Based Activation & Analytics

Posted on August 24, 2021September 2, 2021 by Joanne Persico

ONEcount now offers geographically-based web analytics, segment building and user targeting. GEO enables clients to see where in the world (literally) visitors/customers are coming from, select groups of visitors based on geographic region, examine them in List Wizard, or convert them into a segment for further targeting. Using the new tool, end-users can determine how[…]

Release Notes – 8/20/21

Posted on August 24, 2021August 24, 2021 by Joanne Persico

We wanted to let you know of a significant release in our product that is live this week on the ONEcount platform: ONEcount now offers geographically-based web analytics, segment building and user targeting. This allows you to see where in the world (literally) your visitors are coming from, select groups of visitors based on geographic[…]

Co-Founder Shares Importance of Marketing and Data on The World Innovators Podcast

Posted on July 20, 2021August 23, 2021 by Joanne Persico

Joanne Persico, President of ONEcount talks about how companies need to take the time to really understand who and why people are visiting their website and responding to their different marketing campaigns. With this knowledge, companies will be able to save time and money by only reaching the people who are most interested in what[…]

Release Notes – 6/18/21

Posted on June 18, 2021August 24, 2021 by Joanne Persico

We wanted to let you all know that the ONEcount release for 6/18/2021 went live yesterday afternoon. This release includes a number of bug fixes, as well as a new feature that allows customers to define their own engagement metrics, which can include everything from video playback, quizzes, and other forms of interaction with your[…]

Stay Connected: Bold Minds Virtual Mixer

Posted on June 14, 2021September 20, 2021 by Joanne Persico

Looking to be apart of a dynamic think-tank group of inspiring thought leaders? Join Joanne Persico, President of ONEcount on September 22nd at 5:30pm – 7pm EST. Collaborate weekly with other execs, CEOs and industry colleagues for refreshing, forward-thinking conversation. Learn what others are doing, what’s working, creative ways to grow revenue while keeping your customers[…]

ONEcount Adds A/B Split Testing To Increase Conversions

Posted on May 30, 2021May 30, 2021 by Joanne Persico

ONEcount introduces split campaign testing (often called A/B) testing, for all of your forms, offers and pop-ups. This new tool will let your teams define a test campaign including: The forms to rotate through testing The metric to use as a KPI (completions or subscriptions) The sample size With the latest release, when you create[…]

Release Notes – 5/28/2021

Posted on May 30, 2021May 30, 2021 by Joanne Persico

Happy Thursday before a Long-Weekend Friday! With many people able to “go away” for the holiday for the first time in more than a year, I figured we should get this out today on the off-chance that you are not around Friday to read up on the latest ONEcount release! Tomorrow we will introduce a[…]

Release Notes – 4/30/2021

Posted on April 30, 2021May 1, 2021 by Joanne Persico

Say good-bye to April with one last ONEcount release! The team is proud to introduce an upgrade to our ONEcount platform that includes the following features and changes: Revamped Navigation: We’ve moved our navigation bar from the top to the right-hand side, giving the application a more modern look and feel, and providing more room[…]

The 10 Most Fascinating People in B2B Marketing in 2020

Posted on April 28, 2021May 1, 2021 by Joanne Persico

B2B marketing quickly adapted to the challenges of the global pandemic, thanks to the many talented people who have chosen business markets as their professional focus. I am pleased to introduce ten standouts here. We are lucky to have all these skilled B2B marketers in our camp. —by Ruth Roberts See full story…

Release Notes – 4/9/21

Posted on April 9, 2021May 1, 2021 by Joanne Persico

Happy Friday! As we head into the weekend, we wanted to make you aware of a new ONEcount release that is going live this afternoon! The release will include the following features and enhancements: Added the ability to define exports using Terms instead of Packages in the Export tool Adding Summary table to transaction analytics;[…]