To support the movement for equality and an end to discrimination for all people, ONEcount has changed its logos to embrace the Rainbow Pride Flag during June, LGBTQ+ Pride Month. The change celebrates the uniqueness of every single person, emphasizing the role that all of us play in building a more tolerant society. We also[…]
This week ONEcount announced a new partnership with Creative Data Services, Inc. (CDS). The new partnership will enable CDS clients to consolidate disparate audience data, derive insights and reach intelligent audience segments with the right message at the right time. Since 1976 CDS has provided an array of fulfillment services and lead generation services to[…]
Last week ONEcount, the audience activation platform, announced the addition of a Content Recommendation Engine as an added feature in the latest release. The Content Recommendation Engine uses Artificial Intelligence, or A.I., to identify and categorize content by topics. This new feature helps media companies increase audience engagement, website pageviews and average time on-site. for[…]
ONEcount and ESP Computer Services, Inc. (ESP) announced this week a strategic integration that will amplify the powerful services they provide to mutual customers. ESP fulfillment customers will have real-time access to the host of capabilities that ONEcount’s platform includes to optimize user experience across multiple marketing channels. ESP joined ONEcount’s Value-Added Implementation Partner (VIP)[…]
In the past year publishers, marketers and database managers increasingly realized the true significance of the European Union’s General Data Protection Regulation (GDPR) enforcement. Last week during a Senate Hearing in Washington, DC Senator Maria Cantwell (D-WA) brought the greater public’s attention to GDPR. Facebook’s CEO Mark Zuckerburg was asked if he thought European regulations[…]
ONEcount, the Audience Activation Platform, announced that it has been selected by Trib Total Media, the largest source of news and information in Western Pennsylvania, to identify, enhance and monetize its online audiences. In the print space, Trib Total Media publishes 1 daily and 14 weekly newspapers with a distribution of over 159k subscribers. Online,[…]
ONEcount sprints into 2018 by announcing we are the only Customer Data Platform that executes multi-tactic campaigns coupled with cross-channel analytics. “ONEcount goes beyond the typical capabilities of a CDP by delivering what advertisers are really looking for,” said Sean Fulton, vice president of technology for ONEcount. “Advertisers want to reach across channels to connect[…]
The ONEcount/PostUp integration, which went live this week, allows customers to perform segmentation and list management in ONEcount, while maintaining PostUp’s audience development and e-mail distribution capabilities. All engagement data from PostUp campaigns is rendered in ONEcount, providing near real-time engagement reporting and segmentation across all of a marketer’s discrete silos. “PostUp’s integration with ONEcount[…]
