CUSTOMER DATA PLATFORM
If your customer data sits in different systems and you don't have a single view of every person, you need a CDP.
50 PERCENT of customer interactions today happen during multichannel, multi-event journey.
—McKinsey & Company
MARKETERS who use personalization can reduce their acquisition costs by as much as 50 PERCENT.
—Harvard Business Review
CDP RELATED WEBSITES
Find the Best Customer Data Platforms for Your Business
CUSTOMER DATA PLATFORM ARTICLES
Top 10 Digital Transformation Trends For 2021
Market Guide for Customer Data Platforms
Marketing & Data Pain Points // CDP BINGO