Build Segments Based on Identity
Unlike platforms that anonymize your first-party audience data, our powerful platform lets you segment directly off of your audience data, ending your dependence on a 30-day cookie life-span, and providing a 3-year long-tail view of your audience activities.
- Convert 40-70% of unknowns to knowns within the first six months
- Built-in persona and segmentation engine
- Create custom targeting actions based on behavior and/or identity
Intuitive Dashboards & Engagement ReportingONEcount is the only platform that allows your in-house teams and advertisers to securely log in and view aggregated campaign and lead gen data and even run their own reports.
- Self-service unified real-time dashboards
- Secure advertiser data feeds
- Permission-based console controls views and data access
Leading Fulfillment & Email Service Providers IntegrationsYou've chosen your business partners carefully, and we're not going to make you change those relationships. ONEcount has the largest list of integrated fulfillment companies and ESPs of any identity-driven platform on the market.
- Bi-directional data sync
- Marry offline to online data
- Mapping tools enable data exchange with any system
Complete UI Customization
Everything that touches your audience should reflect your brand. This enable full customization of the look and feel of every audience touch-point, giving your design and web teams complete control over the entire user experience.
- Flexible REST-based APIs tightly integrate into websites and mobile applications
- State-of-the-art data processing technologies like Hadoop, Spark, Kafka and Cassandra
Self-Learning SegmentsGrow your audience segments organically as new users are identified or qualified. This unique ability to "fire and forget" allows your team to generate higher ROI on list match and targeting campaigns by automatically targeting users as they meet eligibility requirements for the segment.
- List matching and direct on-boarding
- Append third-party data
- Grow knowns with cookie syncing
Single Sign-in, Social Log-on, Gating & Paymeters
Manage single sign-on, access tokens, store customer profiles and authentication history across your digital enterprise. Our gating and paywall tools free your web team from the complexity of web-based permissioning and third-party integrations. Every asset and offer can be managed using intuitive, web-based tools with no programming required.
- Built-in Resource manager
- Built-in Drag-and-drop form builder
- Map social identities and logins to real people in your audience database